Skip to content
Fountain
  • Solutions
    Cue One prompt. Everything moves Get started →

    Products

    • Source24/7 agentic sourcing
    • CRMRehire who you already know
    • ATSApply to offer, automated
    • OnboardingDay-one ready, every time
    • Shift & SchedulingFill every shift before it gaps

    Voice Talent Agents

    • Anna - AI RecruiterScreens candidates while you sleep
    • Emma - AI 24/7 SupportEvery form, before day one
    • Sam - AI SatisfactionEngage. Retain. Repeat

    Frontline Superintelligence

    Cue doesn't just report and suggest — it sees the situation, makes the call, and runs the work itself, across the entire frontline lifecycle.

    • Source & screen applicants 24/7
    • Hire and send offers automatically
    • Onboard new hires day-one ready
    • Fill every shift before it gaps
    • Re-engage and retain your workforce
    Learn more →
  • Use Cases
    QSR & Food Services Retail Delivery & Logistics Outsourced Services

    By Industry

    • Retail
    • Manufacturing
    • Logistics
    • Hospitality
    • Healthcare
    • Delivery
    • Food and Beverage
    • Professional Services
    • Grocery
    • Franchises
    • Private Equity Firms

    By Role

    • CHRO
    • DEIB
    • Hiring Managers
    • HRIS
    • Operations
    • Recruiters
    • Talent Acquisition
  • Resources
    Blog Customer Stories
    Ebooks & White Papers

    CompareAI GlossaryData Sheets
    Employee Onboarding
    Oct 6, 2026 Salim Jernite

    How Shift Differential Pay Works, How It Affects Overtime, and How to Fill Hard Shifts

    When night, weekend, and holiday shifts go uncovered, employers often fill them by extending people already on the schedule, which…

    Read
    Employee Onboarding
    Oct 6, 2026 Salim Jernite

    Child Labor Laws: How to Apply Age-Based Work Rules Across Locations

    Federal child labor enforcement is rising. The Department of Labor’s Wage and Hour Division assessed $37,215,327 in child labor civil…

    Read
    Candidate Experience
    Oct 6, 2026 Salim Jernite

    The Credentialing Process: How to Verify Licenses and Certifications for Frontline Hiring

    Filling a CNA or security officer opening in days and confirming the hire is legally allowed to do the job…

    Read
  • Company
    About Us Partners & Integrations Newsroom Impact

    Contact UsJoin our NewsletterCareers

    Why Fountain

    As your trusted partner in frontline workforce management, Fountain makes every process smarter, faster, and simpler. See how we can help you exceed your hiring goals, one offer at a time.

  • Sign In
    • Fountain Hire
    • Worker Experience
    • Are you a worker? Sign in here
  • Book a demo

Blog / Employee Engagement

Understanding Pay Parity of the Hourly Worker

Author Martin Oliva · August 19, 2020 ·3 min read

Understanding Pay Parity of the Hourly Worker

Summary

If 2020 has taught us anything, it’s that we have a heavy dependency on frontline workers to keep us healthy and safe. As we sit quietly sequestered in our homes during this pandemic, we have come to heavily depend on food delivery, childcare services, mail carriers, doctors, nurses, and utility workers. Many of those frontline workers are women. In fact, more than 1 in 3 black women are on the frontlines, yet women of color aren’t even close to pay parity. 

In 1963, as part of the New Frontier Program, John F. Kennedy signed into law the Equal Pay Act which sought to abolish wage disparity between men and women. However, in 2020 it’s still contentious and we continue to struggle with pay parity for women. Today, women represent 50% of the hourly workforce and 66.5% of them are paid at, or below, the federal minimum wage of $7.25/hour. Overall, women are still being paid less than men, currently at $0.82 cents for every $1 dollar a man earns. In the past 30 years, women have only narrowed that pay gap by $0.10 cents. 

‍

For every $1 a white man earns:

All Women

$0.82

Black Women

$0.62

Native American Women

$0.57

Latinas

$0.54

2026 Gartner Magic Quadrant

Asian American/Pacific Islander (AAPI)

$0.90

‍

One reason women are disproportionately paid is because women often take on the unpaid responsibilities of childcare, caring for an ailing parent, or housework, in addition to working full or part-time. Per Pew Research, 55% of women with children under the age of 18 work full-time, and another 17% work part-time. When unexpected life events happen, such as a sick child or a home repair, women tend to spend more time away from work. From a pay parity perspective, working mothers make even less compared to white, non-Hispanic dads.

For every $1 a white, non-Hispanic father earns:

All moms

$0.70

Black moms

$0.50

Latina moms

$0.45

Native American moms

$0.47

White moms

$0.69

Asian American/Pacific Islander (AAPI)

$0.89

‍

In a study from the Economic Policy Institute, if the federal minimum wage was raised to $15 by 2025, it would benefit over 33.5 million Americans, of which 19.5 million would be women and 9.4 million parents. 

‍
Many companies already recognize that in order to close in on the competition, they need to get ahead of public and employment policies. Earlier this summer Target announced, as part of a previously announced three year plan, that they were raising minimum wage to $15 an hour across all stores starting July 5th. Back in March, Amazon announced they were increasing fulfillment and delivery workers pay from $15 to $17 an hour. As brands compete for top talent, they are also inadvertently narrowing the pay gap.

analytics-openings

Is your hiring process as efficient as industry leaders?

Use our Bottleneck Analyzer to assess your hiring speed and make data-driven improvements.

See How You Compare

About the Author

Martin Oliva

Chief People Officer

Martin Oliva

Martin Oliva leads the People function at Fountain. His experience ranges from startups to Fortune 500 companies, where he has been instrumental in searching for creative ways to develop teams and effective strategies that allow the business to thrive.

Related Content

AI Recruiting
Oct 6, 2026 Salim Jernite

Hospitality Staffing: How to Keep Housekeeping and Front Desk Covered Year-Round

A hotel can’t sell a room nobody cleaned, and it can’t check in a guest when nobody is at the…

Read
Diversity, Equity, & Inclusion
Oct 5, 2026 Salim Jernite

Pros and Cons of Offering Referral Bonuses

43% of new frontline hires leave within 90 days, according to the 2025 Fountain Frontline Report, so a referral bonus…

Read
Employee Engagement
Sep 30, 2026 Salim Jernite

10 Practical Tips for Managing Millennials in the Workforce

Millennials are roughly 30 to 45 years old in 2026, and the label now covers store managers, warehouse leads, working…

Read
AI Recruiting
Sep 21, 2026 Mike Marschke

Indeed’s 2026 Organic Visibility Change: What It Means for Frontline Hiring

Indeed’s organic visibility change became effective March 31, 2026, and frontline employers are now hiring under it. Jobs sent to…

Read
Fountain

Fountain is the AI-powered Superintelligence that sources, hires, and runs your frontline operations across every location, 24/7.

G2 High Performer Fall 2023 Software Suggest High Performer

2026 · All Rights Reserved © Fountain (Onboard IQ)

  • Cue: One prompt. Everything moves
  • Anna - AI Recruiter
  • Emma - AI 24/7 Support
  • Sam - AI Satisfaction
  • Source
  • CRM
  • ATS
  • Onboarding
  • Shift & Scheduling
  • Partners & Integrations
  • Retail
  • Manufacturing
  • Logistics
  • Hospitality
  • Healthcare
  • Delivery
  • Food and Beverage
  • Professional Services
  • Grocery
  • Franchises
  • Private Equity Firms
  • CHRO
  • DEIB
  • HRIS
  • Hiring Managers
  • Operations
  • Recruiters
  • Talent Acquisition
  • Blog
  • Case Studies
  • Data Sheets
  • E-Books
  • Infographics
  • Webinars
  • Contact Us
  • About Us
  • Newsroom
  • Careers
  • Customers
  • Impact
  • Join our Newsletter
  • Your Privacy Choices
  • Terms of Service
  • Subscription Agreement
  • Security
  • Trust Report
  • Ethical AI
  • API Documentation
  • Status Page
  • Help Center